This is the start of my 10 part series on “WordPress Search Engine Optimization Tips & Approaches.”
WordPress is, without question, the most effective device for achieving high degrees of direct exposure, and also leading search rankings in Google’s search results page (the supreme objective as well as function of Search Engine Optimization).
Matt Cutts, a popular Google engineer, has even stated that WordPress looks after 80-90% of the technical Search Engine Optimization aspects instantly!
That’s a strong declaration coming from Matt Cutts, as well as if he wants to put his name, and also Google’s, on the line with a declaration like that, then I agree to think that WordPress is a powerful Search Engine Optimization tool.
Greater than just listening to individuals claim that WordPress is a powerful tool, I’ve really experienced it with a number of my own, and also my customer’s, WordPress blog sites.
I’ve seen WordPress blog sites get crept, indexed, and approximately a PageRank of 3 within 4 weeks, and also I have actually seen new postings from WordPress blogs attain # 1 positions in Google within hours!
Hey, why utilize a WordPress blog site for SEO advertising and marketing anyway?
That’s a terrific inquiry! Allow me provide you 2 reasons why a blog site, be it WordPress, Blog Owner, Typepad, or whatever, is your quickest course to top online search engine positions.
1) Blogs develop page inventory in Google. Each article is really a brand-new page that is crawled as well as indexed in Google search results page. So, the advancing impact of creating a lot of web content is that you are consistently building a supply of pages that come in Google for a vast array of keyword phrases.
2) Google loves fresh updated web content. Google’s formula is altering from the days of old! It utilized to be where you could simply construct a static html website, stuff search phrases throughout the title, summary, as well as keyword tags in the code, and you would certainly have the ability to place for those expressions.
Well points have actually transformed!
Google has actually gotten a whole lot smarter regarding just how people connect authority to website, and concerning how black hat Search Engine Optimization’s try to game the algorithms.
So Google has resorted to favoring sites that feed a regular flow of fresh udpated web content – something that is impossible to attain with a static html internet site (non-blog website).
If people are discovering your material, bookmarking your website, registering for your RSS feed, as well as returning for even more, then that indicates people will certainly additionally be linking to your web content. The even more traffic, subscribers and links you have, the more PageRank will be attributed to your website. The more PageRank your site has, the greater it will certainly rank in Google, the more often your website will certainly be crawled, an the deeper those crawls will be – all of which includes extra PageRank to your blog site.
To satisfy Google’s insatiable download wordpress seo hunger for fresh content, you have to feed Google with freshly upgraded article. In return for your providing, Google will return with PageRank as well as authority. It’s really a great connection!
As I stated Back To The 90s earlier, just having Matt Cutts advertise WordPress as the very best SEO device suffices for me! Past that, SEO WordPress is an extremely clean CMS (material monitoring system), that Google locates very easy to creep as well as who’s coding is well structured.